2018 Agenda

“Gaining Intelligence and Insights in Home Improvement e-Commerce”

Wednesday, November 7, 2018 – All-Attendee Access
3:00 PM Arrival and Check-In
Hotel Monaco Chicago, 225 N. Wabash Ave., Chicago, IL 60601
6:00 PM Networking Reception
Sponsored by:
7:00 PM Dinner
Sponsored by:
National Hardware Show
Thursday, November 8, 2018 – All-Attendee Access
8:00 AM Networking Breakfast
8:30 AM Welcome and Opening Remarks
Sonya Ruff Jarvis, Founder, eRetailer Summit
Really Bad Time to be Boring: Reinventing Retail in the Age of Amazon
Opening Keynote: Steven Dennis, Founder/President, SageBerry Consulting
Retail is changing forever, but the future will not be evenly distributed. Thriving, much less surviving, requires a clear understanding of the future, a willingness to innovate and a roadmap to transform all aspects of how retailers and brands go to market. Leading retail influencer and author Steve Dennis outlines a strategy for reinventing the traditional retail roadmap.
9:15 AM Trends Shaping Retail eCommerce
Laura Heller, Director of External Communications, Performics
The digital influence on retail is spreading at the speed of light. Keeping up to date on retail e-commerce trends is paramount when competing in the online marketplace. Laura Heller, recognized as one of the top 50 women influencers in retail, will share headline news and developments that will be shaping retail e-commerce.
9:45 AM The State of the eCommerce Home Improvement Industry and Preparing for the Future
Joe Derochowski, Home Industry Advisor, The NPD Group
Changing demographics are providing a growth window for the home improvement industry. At the same time, the retail industry is going through dramatic changes; and for many industries, e-commerce is becoming more and more important. This presentation will provide an overview of the latest trends happening in the home improvement e-commerce space as well as paint a picture of the future for home improvement to help you identify opportunities for growth.
10:15 AM Introductions & Networking Break
10:45 AM Digital Transformation of the Supply Chain: Changing How Retailers Buy and Vendors Sell
Sue Welch, Founder/CEO, Bamboo Rose
Technology is affecting how retailers buy and vendors sell. The retail supply chain is complex, and sourcing great products at a low cost is tricky. Speed, integration and collaboration are the keys to more innovation, better products and faster timelines. Sue Welch, a technology leader will share how the digital transformation is evolving the marketplace; and, will help you to discover, develop and deliver great products to diverse markets around the world.
11:15 AM Omnichannel Strategies that Work
Jason Goldberg, SVP Commerce, SapientRazorfish
An integrated customer experience is elusive, because the target keeps moving and the tools keep changing. Whether your focus is personalization, influence, engagement, convenience or (you fill in the blank), developing and successfully implementing an Omnichannel strategy is tough but not impossible. This session will share best practices for selecting the tools and crafting the strategy to implement your Omnichannel plan.
11:45 AM What does the new Internet Sales Tax decision mean to your business?
Brian Fricano, Founder, and CEO of Sustainable Supply
The recent Supreme Court decision in South Dakota vs. Wayfair, Inc. stands to have a dramatic effect on the nation’s Internet marketplace. The decision paves the way for states to require online retailers to collect sales taxes even when those retailers don’t have a physical presence in the state. Such requirements threaten to expose small and mid-sized businesses to the whims (collection, remittance, audits, exemptions) of 10,000+ tax jurisdictions worldwide. Join Brian Fricano, Founder, and CEO of Sustainable Supply as he shares the up-to-date implications of SCOTUS’s decision for your business while also discussing what you should be doing to prepare your company today.
12:15 PM Networking Lunch
1:00 PM Digital Journey Evolution “How do you prepare?”
Paul Matker, CEO, Thanx Media
How do you properly document strategies and requirements to choose ecommerce solutions to advance your business? Paul Matker, CEO of Thanx Media, will discuss how to avoid finger-pointing and what is needed to ensure successful projects.
1:30 PM Influencer Panel: Creating Authentic Content
Deborah Shearer, Founder/CEO, Table + Dine, Moderator
Bridget & Casey, The DIY Playbook, Panel Members
Ryan DeChance, Director of Discovery, The Grommet, Panel Member
Lauren Kelp, Founder, Studio Alcott, Panel Member
Uncover the potential successes (and avoid the possible pitfalls) of partnerships between influencers and brands to develop authentic and fresh content that drives transactional loyalty online.
2:30 PM Networking Break
2:45 PM Retail Panel: Retail Perspectives
Peter Giannetti, VP/Editor, HomeWorld Business Magazine, Moderator
Alyssa Steele, VP/GM, eBay, Panel Member
Brian Fricano, Founder/CEO, SustainableSupply.com, Panel Member
Scott Benedict, Divisional Merchandise Manager, GROUPON Goods
Hear from this panel of diverse retailers about the changes that digital has brought to the market and the complex challenges that are keeping them up at night. Take home tips from their wins that are helping to push the retail e-commerce industry forward.
3:45 PM Closing Keynote Address
Ryan DeChance, Director of Discovery, The Grommet
Ryan DeChance, Director of Discovery for The Grommet will reveal how they discover and help the best products succeed while celebrating the makers, maintaining their core values and their commitment to launching a new product each and every day (and sometimes two!). This fast growing online retailer who also runs a brick and mortar, has a relationship with ACE Hardware and operates a wholesale business will share a new proven way that The Grommet goes to market.
4:15 PM Summit Insights
Julianne Will, Writer/ Editor/Social Media Consultant, Founder, Local Universe
The top takeaways and actionable items of the day’s sessions are neatly packaged for you to present to your team members and put into play.
Summit Remarks
Sonya Ruff Jarvis, Founder, eRetailer Summit
4:30 PM Summit Intermission
Private Meetings, Press Interviews & Free Time
6:00 PM Networking Reception & Dinner
Friday, November 9, 2018 – One-on-One Meeting Participants Only
7:30 AM – 3:00 PM Private Meetings*
*Continental Breakfast Available